Author: Elle Speicher

Numbers or Narrative—What Moves You?

Numbers or Narrative—What Moves You?

Numbers matter. Numbers that can go into charts and into annual reports, that indicate success or failure, that can help us benchmark and set goals. 10,000 children fed each year, 80% program funding, 100 education scholarships—you get the idea. These statistics are important, but they

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The Building Blocks of a Great Donation Page

The Building Blocks of a Great Donation Page

We have all been there: clicked on the donate button, arrived at the donation page, and exited without making a donation, for one reason or another. Quite often, nonprofit organizations create generic donation pages that unintentionally deter people from giving! Utilizing the right fundraising software and/or

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