There are four essential factors that contribute to optimizing the placement of your program on Christian TV. It is crucial to remembe that each of...
Mark Dreistadt
Anticipating Direct Mail Success Through Doubling Day
Wouldn't it be wonderful to have a crystal ball to predict the success of your direct mail campaign before it even finishes? We understand the...
Your Brand Is Talking—What Is It Saying?
Let me briefly talk to you about the brand I know best … Infinity Concepts is an integrated brand communications agency that helps organizations...
Teaching, Training, Coaching, and Mentoring
In recent months we have been making a lot of internal changes at our agency to operate more effectively and efficiently, as well as to deliver...
How Much Should You Spend On Marketing?
Years ago, I worked as the Senior VP for a national ministry. While this organization had a robust fundraising program, there were no additional...
A Better Alternative
My long-time friend and colleague, Phil Cooke, recently posted a blog article entitled: Leaders: There May Be a Better Alternative Than Hiring Full...
Two Decades of Innovation
What does it take to build a premier Christian brand communications agency that serves clients not only across America but also around the globe?...
Challenges Always Present New Opportunities
Infinity Concepts recently released a new research report: The Ripple Effect: Congregations, COVID, and the Future of Church Life. This report is...
Three New Digital Marketing Channels You Should Consider
Early in 2020, Infinity Concepts embarked on a new adventure. Working with a technology partner, we set up a new digital marketing platform to...
Essential iPhone Apps
Two years ago, I wrote a blog entitled What’s On Your iPhone, reviewing the apps I was using on my iPhone at that time. Most certainly, technology,...