In order to provide some support for philanthropic initiatives, Google provides a grant system that many nonprofits can make use of. This amounts to a monthly allotment of search advertising grant dollars for organizations that qualify. For some nonprofits this is a significant opportunity, for
Did you know that nonprofits raise up to 40% of their donations in the last six weeks of the year? How is your organization gearing up to MAXIMIZE its year-end fundraising efforts? To help you raise more money this year, here are some simple steps to
Retargeting is a digital marketing strategy that is growing and being used in new and innovated ways. It is a form of online advertising that can keep your organization in front of people after they visit your website Typically, less than 3% of visitors take any
If you are a local church or ministry and you are considering starting a media ministry, consider radio. It is local, it is relatively inexpensive, and it is listened to regularly by every age group. In many markets, the cost of a radio broadcast can
Most thriving ministries or nonprofits are looking for ways to go to the next level — to increase their revenue, to expand their media footprint, to grow their donor base, to launch into social media marketing — so they can impact more lives. Often, receiving wise
One of the fun things about public relations is getting to tell our clients’ stories and seeing how they resonate and even deeply impact the reader. As PR professionals, we sometimes are able to sit back, let our minds wander, and allow a new way
