13 Landing Page Best Practices

Capturing new names is a critical step in building and sustaining your fundraising efforts. So you develop a special offer, with just the right premium, and cast your message to the four corners of the digital world to reach the most likely respondents. But once

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Consistency is Key for Your Ministry’s Brand

Ministries have more marketing channels and tools available to them than ever before. With all of these options, it is important to make sure your brand is communicated consistently across all of those channels. Whether it is a television series, press releases, donor direct mail

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5 Steps to VBS Success

It’s that time of year.  Summer is in full swing, and so are an abundant amount of VBS posters lining your sidewalks.  Perhaps it’s time to re-think marketing for your church’s VBS.  It’s 2014. We have the technology; let’s put it to good use! 1) Use

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5 Secrets of Successful Project Management

The ultimate goal of project management is to be able to deliver projects on time and on budget. Without proper planning and strategy, you can easily jeopardize your projects and cause damage to all key stakeholders. Feeling the pressure? Here are five secrets for staying

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