An effective Public Relations strategy is vital for all organizations. A solid PR strategy helps an organization to build and maintain both internal...
Public Relations
The Six Principles of Influence
Though written over thirty years ago, Robert Cialdini’s book Influence: The Psychology of Persuasion identifies six psychological principles of...
The Importance of a Crisis Management Plan
Every organization will at some point be faced with a crisis situation. A crisis is any situation that challenges the reputation of your...
Speechwriting Tips To Wow The Crowd!
Listed among people’s greatest fears is public speaking. You stand in front of a crowd, exposed and vulnerable - all eyes are on you. The...
Look Back — Look Around — Look Ahead.
To everything there is a season, A time for every purpose under heaven… Ecclesiastes 3:1 We live in a world filled with seasons: The calendar has...
Four Public Relations Trends For 2019
‘Tis the season to watch for upcoming trends in 2019 — and public relations is no different, as changes in the media industry continue to transform...
What Makes PR On Christian Media So Different?
Christian media changes lives. It gives people hope. And it gives us direction in our everyday walk. But that is not the only thing that makes...
Public Relations: The Most Powerful Tool At Your Fingertips
Public relations is a powerful and invaluable tool in every organization’s promotional tool belt. However, most organizations do not understand the...
Embrace Your Uniqueness
Our family loves Chick-fil-A. I mean, really loves Chick-fil-A. I think the peanut oil runs through our veins. When we get in the car to go...
Knowledge is Power…and Influence!
In today’s culture we are overwhelmed with the sheer volume of opinions and insights bombarding us from multiple media channels. So, you might ask...
