I am on a quest to minimize. Interestingly, I have been on this quest for many years, and just when I think I have reached a point when my accumulated stack of stuff has been conquered and cleared out, another one seems to take its
I have been a designer for over twenty years. Much of what I have learned has come through asking questions, studying the technique of other designers, and making lots of mistakes. When I first started on the path to become a designer, I spent hours
Are you perplexed by file names like JPEG, PNG, or TIFF? Unsure about where and when to use them? While there may seem to be an overwhelming variety of image formats, each one has its place and function. Tired of blurry, cloudy, or pixelated images? It
I remember as a teenager asking my parents to recount the story of how they met and fell in love. The story itself is quite the comedy of errors, but after I collected myself from spasmodic bouts of laughter, I prodded a bit further and
Like it or not, social media is here to stay. And if your business, ministry, or organization is utilizing it to grow and engage your audience, chances are you have asked the question about whether it’s worth investing a portion of your marketing budget into
You have taken the bold step of introducing your business or organization to the wild west of social media. You’ve been diligent in your market research, you’ve identified your target audience, and you know what your audience expects from your brand. You’ve even culled the
Trends. They’re ever-changing and imitating them doesn’t guarantee success. In reality, the only trend you need to follow consistently—especially in social media—is to adjust your approach to bring awareness to and increase engagement with your audience. Anything else needs to be carefully evaluated before you
Have you ever stared at a design you created and thought, “It’s okay, but it needs … something.” Countless times I’ve spent hours on a design, only to discover it just somehow seemed … well, flat. When it comes to designing content, whether it’s digital or
You’ve probably heard this one before, but if you haven’t, say it with me: Content is king. I know, it’s a bit hackneyed, but it hasn’t lost its importance, particularly when it comes to how you lead with your visual content. In prior blogs, we’ve covered
For the past several months, I’ve been looking for a dog. I haven’t had a dog in nearly 20 years, so it’s been a challenging and lengthy process, to say the least. A dear friend of mine has a terrier I absolutely adore. I love his
