Insights from our Experts
Some New Trends in Podcasting
According to a recent Edison Share of Ear report, 18 percent, or nearly one in five Americans aged 13 and older, say they consume a podcast...
Incorporating the E-Newsletter into Your Marketing Mix
Email marketing is a powerful tool in your marketing toolbox and when used appropriately, it has the potential to help grow your nonprofit or...
Can You Raise Money With SEO?
When it comes to fundraising, search engine optimization (SEO) is a high-interest topic. There are generally two schools of thought: a focus on SEO...
Teaching, Training, Coaching, and Mentoring
In recent months we have been making a lot of internal changes at our agency to operate more effectively and efficiently, as well as to deliver...
Target Your PR Seed
For people of faith, the biblical maxim found in 2 Corinthians 9:6 may come to mind as you consider sharing your public relations story, “Remember...
The Storytelling Formula
Much like solving for “x” in a mathematical equation, how you tell your organization’s story requires a specific formula. Every piece of...
Three Digital Pivots to Bolster Your Fundraising
The world of digital advertising and fundraising changes quickly. Over the past three years, those changes accelerated through significant...
Reaching Generation Z
Our Pastor recently preached a sermon series titled Generation NXT. Throughout four weeks, he spoke about all the generations and how to effectively...
![Make [Fun]draising Fun!](https://www.infinityconcepts.com/wp-content/uploads/2022/10/Make-Fundraising-Fun-400x250.jpg)
Make [Fun]draising Fun!
Abraham Maslow, renowned psychologist, once said, “It is tempting, if the only tool you have is a hammer, to treat everything as if it were a...
Why Does Radio Continue to Dominate?
Broadcast radio continues to dominate the medium of audio. Although podcasting is growing, broadcast radio still maintains a disproportionately high...