by Andy Walker | Jul 9, 2021 | Digital, Marketing
Text messaging (or SMS) has become the primary form of communication for many Americans, often more favorable than email and especially phone calls (don’t even think about leaving a voicemail!). This rise in popularity provides a unique and personal opportunity for...
by Andy Walker | May 28, 2021 | Digital, Media
With the major changes in digital marketing and technology over the past decade, many expected the effectiveness of email marketing in fundraising to falter. However, this aging marketing channel continues to maintain its place as an essential tool for any...
by Andy Walker | Mar 19, 2021 | Digital, Fundraising
Love it or hate it, donor data is crucial to the success of your fundraising efforts. In a digital world, effectively collecting and using donor data is the key to your nonprofit’s future growth. It will help you better understand your existing donor community...
