The other day I was talking with a client about what information needed to go on their website. When a potentially thorny issue was being discussed...
Branding
The Generation That Will Change Your Marketing…Again!
When marketers think about utilizing technology to reach a particular generation, Millennials usually are the first to come to mind. Naturally so,...
Making the Most of Your Campaign
As the Super Bowl approaches this weekend, thoughts of touchdowns and interceptions quickly shift to the second game played on that fateful Sunday...
Acquire Your Own All-Access Credential
The way people consume information has changed drastically over the last few years and everyone has had to make adjustments — not just the media. If...
Are You Prepared to be a Thought Leader?
We all have something to say. Whether we enjoy verbalizing it or not, we all have an opinion. The ability to express those opinions can not only be...
Millennials: From Ramen to Revenue
What comes to mind when you think of Millennials? Most would answer the ramen noodle-eating generation. Assumptions are they have low paying jobs...
Taking Advantage of Technological Advances in 2016
Staying ahead of the game and displaying an innate awareness of the ever-evolving technological landscape allows marketing professionals to flourish...
The Secret That Could Revolutionize Your Brand
Do you have what it takes to achieve legendary success for your organization? Only one thing stands between you and the results you crave. Courage....
Turn Testimonials Into Business Development Tools
Many organizations fail to utilize their best marketing tool- their clients. If your clients are pleased with the work you have done for them, they...
5 Reasons LinkedIn Is Critical For Virtually All Professionals
Let me start off by saying I am not a LinkedIn evangelist and I do not spend hours a day on the site. But I do spend about five minutes per week...