COFFEE. JAVA. JOE. GO JUICE. JET FUEL. Whatever you call it, coffee helps many of us get moving in the morning. More than just a beverage, coffee...
Fundraising
Trust, Heart, and Logic: Use Data to Power Your Mission’s Impact
When you use data to demonstrate your organization's effectiveness, you build trust and credibility. But bear in mind: While data connects with the...
Unbridle Your Fundraising Successes
Success does not always come quickly or easily in fundraising, and it is often the result of testing and optimization. Because of the systematic...
The Story That Keeps Donors Coming Back
In nonprofit communications, it is easy to assume the answer to donor drop-off is more: more emails, more data, more urgency. But year-over-year,...
How Can Email Segmentation Improve Christian Donor Conversion Rates?
Your ministry’s email list is one of the most powerful tools in your fundraising strategy. A healthy list provides steady giving throughout...
Maximizing GivingTuesday: Turning One Day Into Lasting Impact
GivingTuesday has become one of the most powerful global movements for generosity. Every year, on the Tuesday after Thanksgiving, millions of people...
Beyond the Launch: 4 Steps to Keep Your Marketing Momentum
When you launch a new brand, fundraising campaign, or outreach initiative, it is a major milestone—the result of months of strategy, approvals, and...
How Social Proof Widgets Build Trust for Christian Nonprofits
In a world where trust is currency, Christian nonprofits face both unique opportunities and challenges in cultivating donor confidence. While...
7 Reasons Donors Never Give a Second Gift
Every organization wants more new donors, and with good strategy and hard work, you can get them. But your goal is almost never to get a one-time...
How Can Nonprofits Use Social Media for Donor Acquisition?
Social media is one of the most effective tools nonprofits can use for donor acquisition. It opens the door to entirely new audiences. These are...