I believe that most nonprofits already understand the importance of mobile-first digital content, but many are only partially implementing it....
George Konetes
How Marketing Automation Nurtures New Donor Relationships
When a new donor or potential donor decides to initiate a relationship with your nonprofit by donating or by joining your email list, something...
Unbridle Your Fundraising Successes
Success does not always come quickly or easily in fundraising, and it is often the result of testing and optimization. Because of the systematic...
7 Reasons Donors Never Give a Second Gift
Every organization wants more new donors, and with good strategy and hard work, you can get them. But your goal is almost never to get a one-time...
What To Do When a Big Fundraising Campaign Fails
Everyone wants every fundraising campaign to be a monumental success. What many do not realize is that some of the biggest successes out there...
5 Key Tactics for Digital Donor Acquisition
Digital Donor Acquisition (DDA) is the process of using online channels to find and motivate new donors to give their first gift to your ministry....
Does Influencer Marketing Work for Fundraising?
Influencer marketing is very popular right now. It is used extensively across Facebook, Instagram, TikTok, YouTube, and beyond to promote everything...
How to Craft a New Donor Experience
When a new donor decides to support your organization, they make a very significant decision to give away some of their resources, funds they worked...
