Quit Making Boring Presentations!

by | Nov 15, 2011 | Leadership

The time has come to rid the world of boring presentations! You know what I’m taking about … the fact-filled, bullet-pointed, white-board and PowerPoint illustrated lecture that totally puts you to sleep.

Commentary on how to make a better PowerPoint presentation abounds — so let’s save that for another time and another blog.  Today, I want to tell you how to stop being a boring presenter.

Having been a university instructor for several years, I can tell you that the average underclassman is considerably less interested in what I have to say that the fascinating cinematic drama going on in his or her mind.  For any presentation to be effective the participants must turn off the internal conversation and buy into the presentation experience.

Interactive engagement or unexpected components are necessary to quickly capture the attention of an audience.  Think out of the box.  Say more by saying less. A creative, strategic, and often somewhat theatrical presentation will help get your point across.

How far out of the box should you travel? The key is to know your audience.  Not just general age and demographics — but the inside scoop. Find out who they are, what they are interested in, what they want to hear and how they like to hear it.  Then dig in and work on how you can make your content relevant — to THEM.

You may never be an award-winning motivational speaker, but you can work to make sure what you have to say is interesting, relevant, and memorable to your audience — and never boring!

George Konetes