For years, marketers have said “content is king,” and my clients have probably heard this from me so often they are sick of it! And that...
Digital
Why Should Your Nonprofit Prioritize Mobile-First Content?
I believe that most nonprofits already understand the importance of mobile-first digital content, but many are only partially implementing it....
Top 7 Things to Know About Building Effective Websites for Nonprofits
A nonprofit website is often the first impression someone has of your ministry. Before a donor gives, a volunteer signs up, or a supporter prays...
How Can A/B Testing Optimize Fundraising Landing Pages?
Fundraising landing pages are the gateway for potential new givers to take that next step in the donor journey and make a financial gift to your...
Why Ministry SEO Matters Even When People Already Know You
Most ministries assume SEO is only for reaching new people. Direct traffic is supposed to come from those who already know your name. But today’s...
Ministry in the Modern Age: Using TikTok to Share Your Mission
When you hear the word “TikTok,” what is your first reaction? For many nonprofit leaders, it is something like: “Is that not just dance trends and...
10 Powerful Lead Magnet Ideas for Faith-Based Brands (That Actually Work!)
People don’t just want to be reached—they want to be invited. The right lead magnet does more than collect names; it opens the door to genuine...
What Are the Top Content Marketing Ideas for Churches?
If you are a pastor or leader in your church, are you communicating with your congregation throughout the week, or just on Sundays? If your answer...

