When you hear the word “TikTok,” what is your first reaction? For many nonprofit leaders, it is something like: “Is that not just dance trends and...
Marketing
3 Ways Coffee Can Improve Your Fundraising Program
COFFEE. JAVA. JOE. GO JUICE. JET FUEL. Whatever you call it, coffee helps many of us get moving in the morning. More than just a beverage, coffee...
10 Powerful Lead Magnet Ideas for Faith-Based Brands (That Actually Work!)
People don’t just want to be reached—they want to be invited. The right lead magnet does more than collect names; it opens the door to genuine...
What Are the Top Content Marketing Ideas for Churches?
If you are a pastor or leader in your church, are you communicating with your congregation throughout the week, or just on Sundays? If your answer...
Why Is Brand Consistency Critical in Christian Marketing?
In today’s crowded digital landscape, your audience encounters hundreds of messages every day. For Christian ministries, nonprofits, and...
The Story That Keeps Donors Coming Back
In nonprofit communications, it is easy to assume the answer to donor drop-off is more: more emails, more data, more urgency. But year-over-year,...
Understanding the Google Ads Grant Program
The Google Ads Grant provides nonprofits with free credit to run search-only ads on Google. These ads appear in search results when someone types in...
Beyond the Launch: 4 Steps to Keep Your Marketing Momentum
When you launch a new brand, fundraising campaign, or outreach initiative, it is a major milestone—the result of months of strategy, approvals, and...
