The Hero’s Journey has been told thousands of times, yet it never gets old. We all connect on some level to Frodo’s epic journey across Middle-earth...
Consulting
The Sacred Ministry of Church Communications
In a time of constant change, it’s more important than ever for churches to prioritize communicating effectively. But what is the ultimate goal of...
When the Media Calls: 10 Things You Need to Know
You just received a request for an interview. That means you are probably either elated, terrified or maybe a little bit of both. You deserve to be...
RACE to Success in Your Marketing and Communication Efforts
RACE is an acronym for four basic principles to keep in mind as you plan your marketing and communication efforts… REACH – ACTIVATE – CONVERT –...
Five Innovative Fundraising Ideas
Technology has changed every aspect of our lives and is a powerful tool for raising support for your organization. Most groups have a blend of...
Knowledge is Power…and Influence!
In today’s culture we are overwhelmed with the sheer volume of opinions and insights bombarding us from multiple media channels. So, you might ask...
10 Reasons Why People Stop Giving
Every organization loses donors. Not every organization will admit it, but it is true. There are a finite number of reasons why people who once...
Ideas Are Like Diamonds — Even the Best Need Some Work to Shine
A great idea can change a company, an industry, and even history. Ideas are some of the most precious things that we have. Every great invention,...