Consistency is Key for Your Ministry’s Brand

Ministries have more marketing channels and tools available to them than ever before. With all of these options, it is important to make sure your brand is communicated consistently across all of those channels. Whether it is a television series, press releases, donor direct mail

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5 Steps to VBS Success

It’s that time of year.  Summer is in full swing, and so are an abundant amount of VBS posters lining your sidewalks.  Perhaps it’s time to re-think marketing for your church’s VBS.  It’s 2014. We have the technology; let’s put it to good use! 1) Use

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5 Secrets of Successful Project Management

The ultimate goal of project management is to be able to deliver projects on time and on budget. Without proper planning and strategy, you can easily jeopardize your projects and cause damage to all key stakeholders. Feeling the pressure? Here are five secrets for staying

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5 Ways to Turn Visitor-Flow Into Cash-Flow

Creating web traffic requires some work, budget, and strategy. But when your visitors and page views begin to rise, your objectives are far from complete. Contrary to what every webmaster would like, people do not become customers, donors, or advocates just because they graced the pixels

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